(Try hard to get it to) 100 – Intro

Keep it 100

As a patron, of a restaurant, coffee shop, or any other store selling an experience, I instantly rate the store based on the following equation:

(product + appearance) x service = experience rating100-emoji-128

Loosely, I call this my “100 Meter”. Each store starts at a score of 100, and, like your driving record, has points deducted upon further inspection.

In the hip-hop world, the concept of “keeping it 100” means a person is keeping it classy, being authentic, respecting his/her elders, and not turning brothers in to the police. In my rating system, a score of “100” is a unicorn: dreamt about often, but rarely, if ever, seen.  In my lexicon, “keep it 100” is nonexistent, but rather “get to 100” is more like it.

Over the course of this segment, I will feature various first-hand accounts to show you what I mean.  Let’s begin:

Golf Attire:

Coffeeshop interiors:

Car dashboards:


Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s